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August 2, 2022

Life in the Finger Lakes

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It’s officially been a year since my family and I relocated to the Finger Lakes region of New York. Honestly, I can’t believe it. In part because we still have unpacked boxes hidden away for when we have time to go through what now feels like another life and because it all came so fast.

I also can’t believe it’s been this long since I’ve written on my beloved blog (though those wanting more regular posts to know just to follow my Instagram). That bit is because I’ve been really busy growing my business and, when not working, trying to disconnect and take in this wonderful new life we’ve created for ourselves.

Some friends and followers have asked a few questions about life here, and I thought I would use this update to answer some of those and give a glimpse into what has changed for us.

GROWING OUR SMALL BUSINESS

Since I last wrote my husband has quit his high-end, high-paying job in New York City to come work for our agency, Brave World Media, full-time. Even though this was my idea, and I really worked to convince him to do this, I was a mess when he finally did. All the insecurities of owning my own business, plus those pesky voices that made me doubt myself made for a weird, surreal transition. Though I tried to keep an optimistic face, the truth is I was scared…but also incredibly confident that it was the right choice for him, us, our business, and our family.

We decided earlier on that we didn’t want to play the political games or immerse ourselves into a system where it became about who you knew more than anything. Instead, we took the slower route of building on our reputation and word of mouth. So, my husband and I put our heads down and got to work, and it is paying off. This has also made our work feel incredibly fulfilling and enjoyable.

In the process, we’ve really come to appreciate how much more we can do here as small business owners and entrepreneurs. The room to grow and be creative and to really build something meaningful. We work hard and are committed to quality and meaningful relationships, and we are seeing the rewards that come with that, something that easily gets lost and goes unnoticed by so many in the big city.

This November Brave World Media will turn 6 years old (!!!). This dream I had to build something that would help to do more than just marketing and communications has grown into a business that supports my whole family…and because of this move, I get to do it with my husband by my side.

I never thought I would create and build something that would make it possible to work with the love of my life, much less be able to support our whole family. I am incredibly proud of myself for this accomplishment…and happy that I found the place that helped make it possible.

While I know moving overseas to start a business or freelance and become a digital nomad is the big thing now, I also know this isn’t something many people can or want to do. (Not to mention, I have very strong opinions about how these digital nomads are hurting many of the communities they are helping to gentrify…but that’s a topic for another post). There are places that don’t require you to uproot your life abroad and that are incredibly amiable to those wanting to start a business or change careers to something a bit less stressful and chaotic. I am so happy I landed here.

A MORE LAID-BACK LIFE – SORT OF

Being a small business owner also means you don’t operate by traditional 9-5 schedules. It is tempting to always work, but not as tempting as it is to enjoy the outdoors. It is so beautiful here that we make sure to carve out time to take it all in as much as we can, whether that is spending time on the lakes, hiking, exploring new towns and businesses, or just sitting outdoors taking in the sunsets – which are breathtaking!

One thing I have learned about people, in general, is how easy it is to take for granted the things around us. I did for a long time, and it took me moving out of New York City to appreciate what that insane, crazy, busy city has to offer and how many gifts it has to give those who have the grit to stay. I try not to take anything for granted like that again because I miss on so much otherwise.

The Finger Lakes is no different. Some people here can’t see what I see and don’t understand why I love it so much. And there are some people who have never been here or might have just driven through who just don’t get it. I also understand that for some life is harder, with many challenges and far fewer privileges. I understand, too, that not every place is for everyone.

So this is from a very personal perspective. For us, life here has been healthier, more rewarding, and a lot less stressful. We feel like we can breathe and happiness to our core, and we enjoy having so much nature and beauty at our fingertips.

FINDING MY PEOPLE

Before I knew anything, I worried about rural America’s racism and politically conservative reputation…the antithesis of who I am, what I believe in, what I stand for, and who we are as a family. I worried about the lack of diversity especially when so many people told me there was none here. The years, traveling, and many moves have taught me that some of these things can and do exist anywhere, even in my proudly proclaimed liberal former New Jersey neighborhood. And so as a woman of color, I do still make choices considering all of these factors, but these are not choices exclusive to where I live now. In fact, I very quickly learned that there are plenty of diverse, opened-minded, welcoming, and progressive communities in the region – I simply wasn’t talking to the right people. This past year, we have befriended a beautiful mosh posh of diverse people, in large part because we opened ourselves up to it and didn’t allow our apprehensions or preconceived notions to limit us.

Yes, I can regularly enter spaces where I am the only person of color, and yes, even those most well-intentioned people can say the most ignorant things, but our circles are wide, and we seek out other spaces and other people and have learned that there are quite a few more who were looking for us as much as we were looking for them.

I am so happy that I didn’t allow my previously uninformed generalizations to limit me in finding my people and the beautiful spaces they have welcomed us into.

what’s next

It’s hard to envision the future as we are still adjusting to our present reality. We are currently working on exciting projects with new clients and planning a few international trips before the end of the year. (Yes, we are planning a lot more travel again!)

We hope to grow our agency next year, though our goal is not to get too big so that we can always continue to deliver more personalized experiences.

I want to blog more…my goodness, I need to share with you all the places and things I have tried, visited, and loved!

And lastly, I will continue to share more regularly on social media, but I am so moved by messages I have received from readers around the globe telling me they miss my voice on here. Thank you! I will make every effort to share a lot more over the next few months.

In the meantime, let me know in the comments what else I can share with you about life in the Finger Lakes or a move like this! Happy to share!

Thanks for reading!

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Carol Cain

Brooklyn native Carol is happiest when on an adventure, whether close to home or farther away. She is a small business owner and travel writer. In addition to creating Girl Gone Travel, she is the Founder and Principal of Brave World Media, a social media marketing, communications, and branding agency. She's mom to three wonderful sons and wife to a handsome Irish/Scot. She lives, works, and plays in the beautiful Finger Lakes region of NY.

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About me

Hi! I'm Carol! I am an award-winning travel blogger, a keynote speaker, and the Principal and owner of Brave World Media, a social media marketing, communications, and branding agency. I a wife to a handsome Irish/Scot and a mom to 3 sons. Welcome to my blog where I share stories of my travels and professional public relations insights and advice. Thank you for reading and for your support!

Carol Cain

Contact

  • caincarol@gmail.com

Follow @girlgonetravel

A message about yesterday’s event: Happy Monday A message about yesterday’s event:

Happy Monday, y’all. Woke up in time to enjoy the soft glow of sunlight that shines its way around our house in the morning, and sipped on a cafecito without being rushed for anything. So already today is a win. 

Yesterday we worked our longest day yet for our little coffee cart that could (7 hours!!!) at the Heritage Fiesta in Ithaca, NY. 

Though we were ready for a crowd, the reception was also unexpected because there was a popular coffee shop just steps away. 

But we had Cómodo Fam stop by, family (who also fed us 🙏🏾), and soooo many members of the Latinx and BIPOC community who were just excited to see a small business like ours representing. 

I want to share that we were ALL worried about potential harassment and assault by 🧊and fliers were handed out to prepare us. And you would think that it would’ve intimidated the community enough to not come out…BUT WE DID. In numbers. 

And for hours that little parking lot next to Press Bay Alley was packed with all sorts of Latinx and non-Latinx community members, eating, laughing, dancing, singing, and drinking all the cafecitos and refreshers we had to offer. Literally. We went home cleaned out!

All this to say that we are all aware of the threats but we also understand the power and importance of coming together as a community and a people. By no means are we all the same, and Lord knows a lot of Latinos have a lot of self-reflecting to do based on the choices they made, but yesterday was a testament to the best of us, and I thank @yenospina and @lcatompkins for putting together such a wonderful event, for inviting @cafecomodony to be a part of it, and to all the friends, old and new, who came out to support us and la cultura. 

#fingerlakes #newyork #cafecomodo #coffeelover
Finally taking a break to enjoy one of my favorite Finally taking a break to enjoy one of my favorite lazy day pastimes of the season: market shopping for fall goodies - which in the Finger Lakes is especially bountiful. 

📍Joseph’s Wayside Markey, Naples, NY

#fingerlakes #newyork #octobermood #fallday
Our neighbors are harvesting the grapes. The proce Our neighbors are harvesting the grapes. The process is busy and noisy but also exciting and fun to watch. 

This cloudy morning seems to have calmed things down a bit, but not for long I am sure. These families work hard!

Bonus: they set up roadside stands so we can purchase and taste them 🍇 I highly recommend picking some up if you see some in your drive. 

#fingerlakes #lifeinthecountry #newyork
The rain has been so good. More, please. ❤️ The rain has been so good. More, please. ❤️
I want to take moment to send out love to my fello I want to take moment to send out love to my fellow Latinx and immigrant community. 

To send strength to my community of glorious misfits who are out in the world making good trouble and emboldening us to not give up hope on our dreams, our livelihoods, our future, our country, our people. 

The country our parents worked so hard to get to so that we could fly. A country they helped build and bring to prosper. A country our communities help to feed and house and care for. 

I am my immigrant parents dream come true, and my children are a continuation of that dream. 

I just want to remind all of us who represent the targeted, of our worth. Of the value of our contributions. In our languages, our culture, our insights, our work ethic and skills and knowledge. Of the things we bring to the table.

I don’t know what will happen tomorrow, or to us. But, as someone whose family lived through a dictatorship, I have an idea of how this story will end. And all I can advise is that we remain on the right side of it, our convictions unaltered, our core values untethered. Our spirits unbroken. In these stories, the monsters might scare us, and even harm some of us, but they never, ever win in the end. 

I am living proof of that. ❤️ And every time you succeed and feel joy, you are too. Pa’lante, mi gente.
Signs of autumn 🍂 in the Finger Lakes. Signs of autumn 🍂 in the Finger Lakes.

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