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Girl Gone Travel

Girl Gone Travel

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Public Relations & Branding

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Public Relations & Branding
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February 15, 2021

Most influential Travel Voice: Local’s

The future of travel influence is in local voices, and in communities that embrace diversity and inclusivity.

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Public Relations & Branding
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January 24, 2021

The Long Road to Racial Equity and Diversity

The goal for racial equity and diversity needs more than just money. It needs courage.

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Public Relations & Branding
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January 12, 2021

Growing as a Small Business Owner

Patience. Humility. Vulnerability. Confidence. Endurance. These are the continuous lessons I am learning as I grow my small business.

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Public Relations & Branding, Travel
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October 14, 2020

The Savior complex and Influencer media

The savior narrative, and the narcissism that accompanies it, is rampant in influencer media. It is time to end that practice.

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June 22, 2019

Don’t call it Branded Engagement When It’s Really a Curated Lie

Branded content is not the same as a curated lie. The difference between authentic influencer marketing and a deceitful campaign.

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February 28, 2019

What brands are still getting wrong about working with influencers

When I first started working in public relations, I was most excited about identifying the stories and narratives of a particular client that would most connect with their audience - or when working as an in-house communications team, finding interesting ways to sh[...]

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Public Relations & Branding
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January 16, 2019

Avoiding freelancing scams

Over the past couple of the days several posts are going around about Instagrammers getting scammed with an offer to do a photo shoot in Asia, kicking off in Jakarta where the scam comes to a head in every instance. You can read a couple of those experienc[...]

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January 10, 2019

To a new year and coming full circle

One of the things that I have loved the most about being a blogger is the storytelling.

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April 10, 2018

“Travel for Free” is a myth

Travel for free is a myth. Quitting your job to travel doesn't mean you won't have to work. Here's a dose of reality and some tips.

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June 22, 2017

For as far as it has come, travel media needs to do better

For all the changes that have happened in the last decade, when it comes to diversity in travel media, we still have a long way to go.

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People are sharing memories from 2016 but I think People are sharing memories from 2016 but I think this is my favorite one: going to Jamaica for work with my family. We went on a family adventure and it was the first time the boys were trying snorkeling. 

My youngest was so so scared but I made him get in the water still promising him I would hold his hand, be with him the entire time, and never leave his side. 

When I made him get in the water the other tourists on the boat gave me nasty looks and made comments making it clear they thought I was a shit mom for “ignoring” my son’s fears. I jumped into the water and he was crying tears coming down from behind his snorkel mask. I held his hand as promised and we started swimming.

The coral reef was bustling with life. Fish of all colors, eel, sand sharks, starfish. I wasn’t sure if it would terrify him or excite him. 

I would occasionally check on him with a thumbs up sign and he would confirm with a thumbs up back. After a while he signaled to come up and said “It’s ok mom. I can go on my own from here.” And let go of my hand and off he went. 

I watched him swim away from me and then it was me who started crying feeling both pride in him and that bittersweetness in seeing him not need me anymore. This memory still makes me cry. Today the little boy is pursuing a career in environmental science and forestry and photography (see his work at @liamlcc).

The second best memory of 2016 was Elle King renewing our vows at the Beacon Theater during one of her NYC concerts. Travis had arranged the entire thing…a blur as I was in shock the whole time! We just celebrated 23 years together❤️
@sagra_italia, a newly opened “Brooklyn-style” @sagra_italia, a newly opened “Brooklyn-style” Italian cafe has opened in Rochester, and though I am always skeptical of anything claimed to be “Brooklyn”, I have to say, it was really pretty close. 

We started at the bar for drinks and light bites, where the bartender was friendly and made some pretty kick-ass drinks. We then moved to an open table (no reservations here - walk in and grab an open spot) before ordering from the counter (food is brought to you) You bus your own table, which I think contributes significantly to the affordable menu, and which I honestly didn’t mind. 

The food was solid. I ordered the funghi pasta and we shared a Caesar and fried burrata, which was 😘👌🏾❤️!

The whole vibe was exactly what I needed and the perfect spot to catch up with Rochester friends on a snowy night. 

Kitchen closes at 9PM, bar closes at 10. 

And if you’ve ever been to @tapas177 next door and loved it (if you haven’t, you should go), it’s by the same family. 

Highly recommend and excited to go back. Another Rochester win!

#fingerlakes #rochesterny #rochestereats #newyork #italianfood @visitrochester
The world feels heavy, so here’s some light I no The world feels heavy, so here’s some light I noticed today: this dormant field of wildflowers we planted has been nesting bunny rabbits, birds, and little insect ecosystems this cold season. So even though on the surface it just looks like a field of dead and dried stems, when you look deeper, you’ll notice that it’s also a reprieve, a safe space, a comfort, and a resting place. 

I guess, maybe, that’s a lot of us right now. A little worn out. Tired. Sad. Drained. Overwhelmed. But we can also be someone’s comfort, safe space, peace, shoulder, friend…a little light for those who need it. And maybe that’s what we should remember to keep us going.
I get asked often if I miss the city, and the answ I get asked often if I miss the city, and the answer is all the time, but not really, but also yes, but kinda…depends. 

I think living in a slower paced environment has been good for me. Healthy and challenging in different ways. I sometimes get restless, but often need rest too. I love the space both environmently and in time to be creative. And I love that if I ever do get too restless, I am not far from Rochester (a city I’ve grown to love) or NYC. 

But I also love that when I feel any sense of anxiety, I can step outside, be surrounded by nature, and come back home a little more healed. Life is unpredictable, but during my era of slow living, I want to make sure to appreciate and enjoy all it offers.

#fingerlakes #newyork #slowliving #citygirlinthecountry
As we daydream of cozy winery settings sipping on As we daydream of cozy winery settings sipping on the best of harvest past, the work is already ongoing to prep for future success that elevates us among the best wine region in the country. So grateful for our community of immigrant laborers and farmers.
Twenty two years seems WILD. I still remember our Twenty two years seems WILD. I still remember our first date, and here we are a gazillion adventures and so many kids later, and over two decades together. 

I am the luckiest girl in the world to have met the most patient and kindest human around, and that he would end up being my person and best friend just feels, still, surreal and lucky. 

Happy anniversary, @travisjcain. I will try my hardest to make this year less chaotic and a bit more chill….but then again, you did decide to marry a Sagittarius, so it’s kind of on you. 🤣 Love you to infinity.

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